Samsung Electronics, a world leader in advanced digital component solutions, today announced PixCell LED, a new automotive LED module optimized for intelligent headlights, such as adaptive driving beam (ADB) systems. ADB headlamps powered by Samsung’s PixCell LEDs will help improve driver visibility and safety to enhance the overall driving experience at night and in poor weather conditions such as fog or heavy rain.
“Much more than a simple automotive lighting source, Samsung’s PixCell LED is based on new lighting technology designed to improve road safety and driving convenience,” said Un Soo Kim, senior vice president of the LED Business Team at Samsung Electronics. “Beginning with PixCell LED, we will introduce tailored lighting solutions well-suited for future automobiles, including electric and autonomous vehicles.”
ADB is an advanced driver assistance technology designed to help secure maximum driving visibility. In order to prevent glare to other drivers, ADB automatically adjusts headlight beam patterns when it detects any object near a moving vehicle, thereby preventing any unnecessary glare. Recent developments in future automotive technologies, such as autonomous and connected driving, have been raising the bar for vehicle safety standards and ultimately boosting demand for ADB systems.
Leveraging Samsung’s longstanding expertise in semiconductor technology, the new PixCell LED can monolithically integrate more than 100 ultra-small segments into a single LED chip, while making the light-emitting area significantly smaller.
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